Understanding Merchant Category Code 5967
An MCC, or Merchant Category Code, is a four-digit number assigned by payment processors to classify a business according to the type of goods or services it provides. MCCs are defined by the International Organization for Standardization (ISO) and are universally recognised by most card issuers.
Merchant Category Code (MCC) 5967 identifies businesses involved in direct marketing – specifically through inbound teleservices. Understanding merchant category codes helps ensure the correct classification for transactions and optimises business processes.
What Types of Businesses Fall Under MCC 5967: Direct Marketing – Inbound Teleservices Merchant?
MCC 5967 encompasses businesses focused on direct marketing services via inbound call handling. It covers:
- Inbound Call Centres: Facilities managing customer engagement and transactions over calls.
- Telecommunication Resellers: Businesses reselling telecommunication services through direct marketing.
- Catalogue and Mail Order Services: Enterprises offering their products directly to customers through inbound telemarketing efforts.
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